If you’ve ever swirled a drop of bronzer into your moisturizer or dabbed a little serum on top of your blush and called it a beauty hack, e.l.f. and Bubble read your mind and made it official. On August 7, the two brands will launch a limited-edition, three-piece collection that takes that DIY layering habit and bottles it for you.
Each product pairs an e.l.f. favorite with a Bubble staple. Drop N’ Dunk ($18) combines e.l.f. SKIN Bronzing Drops with Bubble’s Slam Dunk Hydrating Cream Moisturizer in a dual-chamber package, so you can dial your glow up or down. It comes in Fair Gold, Copper Gold or Pure Gold.
Glow Talk ($10) merges e.l.f.’s Glow Reviver Melting Lip Balm with Bubble’s Talk Back Lip Serum for a glossy tint that delivers color, shine and hydration in one swipe. And Camo Slide Hydrating Blush Serum ($10) folds e.l.f.’s Camo Liquid Blush into Bubble’s Water Slide Hyaluronic Acid Serum for a lightweight flush with a dewy finish and skin-care benefits. Both products come in Berry Well, Pinky Promise and Dusty Rose.
It’s a smart pairing on paper, too. e.l.f. built its name on affordable, viral-ready makeup, while Bubble built its following around approachable, skin-first basics. Put them together and you get a collection that mirrors how people already build their routines these days: less “skin care versus makeup” and more “why not both?”
The line launches August 7 at noon ET on elfcosmetics.com, the e.l.f. app and hellobubble.com, with prices ranging from $10 to $18, before landing in Target stores nationwide on Aug. 9. Given how fast e.l.f. drops tend to move, this is one to set a reminder for.
