Joanna Gaines\u2014interior designer, Magnolia co-founder and co-creator of the Magnolia Network\u2014has shared plenty of personal essentials over the years, but in a recent interview with The Strategist<\/em>, the mogul and TV host revealed the exact blush she always keeps on hand: Lanc\u00f4me\u2019s Blush Subtil Powder Blush ($34).<\/p>\n \u201cI don\u2019t leave the house without my blush\u2014I keep an extra in my purse and one at the office,\u201d Gaines says. \u201cI reapply color around 1 p.m., and it resets me for the second half of the day. It feels equivalent to that midday cup of coffee but for my face.\u201d<\/p>\n BUY NOW \u2013 $34<\/p>\n Lanc\u00f4me\u2019s Blush Subtil Powder Blush is a mineral oil-free, silky powder formula that starts as a soft wash of color and builds evenly as you layer it on. According to the brand, the cream-to-powder texture glides on smoothly and won\u2019t settle into pores, texture, fine lines or dry patches, making it ideal for mature, acne-prone and sensitive skin types.<\/p>\n Shoppers echo Gaines\u2019 enthusiasm for Lanc\u00f4me\u2019s Blush Subtil Powder Blush, too. One Amazon reviewer raves, \u201cI have been using this product for years, and I have never found anything better.\u201d Another agrees: \u201cI keep coming back to Lanc\u00f4me. I like that the color is sheer, goes on evenly with a light brush and lasts.\u201d A third calls it a \u201cgreat quality blush that adds really nice subtle color to look natural.\u201d<\/p>\n As <\/em>NewBeauty <\/em>previously reported, even amid an influx of cream, liquid, balm and jelly blushes in recent years, powder blush remains one of the most popular formulas. In 2024, the Instagram account Data, But Make It Fashion, analyzed 891 articles referencing blush types and ran a sentiment analysis comparing liquid and powder formulas. The results revealed that powder blush was 79 percent more popular than liquid blush that year.<\/p>\n As for Gaines\u2019 other non-beauty essentials? Birkenstocks (\u201cI have a pair of Birkenstocks for nearly any occasion.\u201d); Kerrygold Salted Pure Irish Butter (\u201cit makes everything taste better\u201d); Chobani Dairy Creamer (\u201cI\u2019m a sucker for all of their seasonal options.\u201d); sweatpants from Vuori (\u201cThe first thing I do when I get home is swap my jeans for these.\u201d); and a cozy blanket (\u201cThis blanket has that perfect weight that makes you instantly relax.\u201d).<\/p>\n<\/p><\/div>\n![\"Lanc\u00f4me](\"https:\/\/www.newbeauty.com\/wp-content\/uploads\/2026\/01\/lancome-powder-blush.jpg\")
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