Bethenny Frankel does not pause. In the same week she shot our cover, she was juggling a hair-care investment announcement, brand deals and, yes, the now-legendary Chicken Salad Olympics, all without leaving her glam chair. “Everybody use me. This is the day. Use me physically all day. Everybody descend upon me like a pit crew,” she says of her all-in approach to getting everything done. It’s the kind of multitasking that would burn most people out. For Frankel, it’s just Wednesday.<\/p>\n
She’s been telling people what’s actually worth buying since before “de-influencing” had a name. She’ll hold a drugstore foundation up next to a makeup artist’s favorite, tell you which grocery store chicken salad is the best and call out which beauty myths just aren’t it. That’s the same audacity that had her strutting, almost skating, down the runway at this year’s Sports Illustrated Swimsuit<\/em> show at 55, and had the internet saying, “I’ll have what she’s having.” Frankel isn’t just a content creator, a former reality star or the entrepreneur behind Skinnygirl. Bethenny Frankel is a whole vibe.<\/p>\n<\/div>\n “I would say the roller rink and using curling irons to make wings in my hair. I don’t remember makeup a lot, but Bonne Bell Lip Smacker, that little roller lip gloss and Love’s Baby Soft. Sun-In was a big part of my life too, burning your face off, basically. Sergio Valente jeans and wings, that was my whole personality. It still is, honestly. My boyfriend says I identify with that whole ’70s era because I spent my entire childhood at the roller rink.”<\/p>\n \u201cI never really thought about my age until last year doing that. I don\u2019t place a tremendous amount of emphasis on my looks, so it was strange that suddenly everybody else did, on my hair color, my body, my skin tone. It was exciting, but I had to catch up to everybody else. I don\u2019t believe my own bullshit, and I don\u2019t drink my own Kool-Aid, but I also think a lot of it affected women who are moms, who felt like, thank you, we\u2019re not dead, we\u2019re not dinosaurs, we get to be hot too. A lot of younger women told me I make them not afraid to get older. That part I\u2019m proud of. Being hot and having a good body isn\u2019t interesting. The meaning behind it is.\u201d<\/p>\n \u201cPeople really do underestimate confidence. You don\u2019t notice the hot, vacant woman staring at her phone all night with no personality. You notice the person who\u2019s laughing, dancing and completely owning it. That\u2019s confidence. As for the physical part, I attribute it to self-regulation and balance. I don\u2019t binge, I\u2019m not extreme, I don\u2019t diet, and I don\u2019t really exercise that much. I think your body remembers what you used to do. When you go back to it, there\u2019s muscle memory.\u201d<\/p>\n \u201cMy entire team knows that if I\u2019ve got my hair and makeup on for one thing, we\u2019re doing everything that day. When I left the shoot, the Chicken Salad Olympics was happening at my house in that same glam. Other than that, I\u2019m constantly thinking, talking, organizing, delegating and ideating, but I\u2019m not physically required to be anywhere except once a week, maybe once every other week now. I don\u2019t do as much as people think.\u201d<\/p>\n \u201cI started making chicken salad the beginning of the pandemic, and everybody kept asking which one was the best. I got some validation that mine was, in fact, the best. I think it\u2019s stupid and fun, and in a world with so much stress, it\u2019s lighthearted.\u201d<\/p>\n \u201cIt was an accident. I came from an era where you\u2019d never say, here\u2019s a picture of me, look at me. One day I had this CoverGirl foundation and this expensive one a makeup artist left at my house. I compared them and thought it was the greatest revelation in history. I posted about it and it just started to catch on. I didn\u2019t even know I was going viral. Then I got some Maybelline lip glosses in the mail and thought, I am famous, I am an influencer. It just took off from there. Instagram matters more from a brand perspective, but TikTok is very hip and young, and I never would\u2019ve had an audience that age without it.\u201d<\/p>\n \u201cI don\u2019t want to act like I know, because I don\u2019t, honestly. It\u2019s the same as taking NAD supplements and collagen, we\u2019re all just doing what everyone else is telling us to do. I don\u2019t believe in the simple rub-the-cream-in facials or the five-minute high-powered facials. I do believe in microdermabrasion and lighter exfoliating products. Deep peels and lasers work, but you have to stay far away from the sun afterward. Body treatments seem to work because you actually feel them\u201d [Frankel has previously credited treatments including Sofwave\u2019s PureImpact VIP.]<\/em> \u201cBotox helped my jaw tremendously, changed my face entirely, mine\u2019s tied to teeth grinding, so that\u2019s more of a medical thing. I also think permanent hair extensions are terrible, they destroy your hair. Lash extensions too.\u201d<\/p>\n \u201cI own a piece of dpHUE [Frankel acquired a stake in the brand earlier this month],<\/em> and you can\u2019t claim hair growth because people come after you for it. A hair clinic completely changed the way I think about scalp care. Your scalp is like the skin on your face, it needs to be clean or things get trapped. So, when I saw the Apple Cider Vinegar Hair Rinse ($38), I thought, that\u2019s going to let my scalp breathe. Women can\u2019t believe in a product in a vacuum. You have to understand the why. That\u2019s true for diet, exercise, hair and skin. It\u2019s not about waving a magic wand.\u201d<\/p>\n \u201cRoC\u2019s retinol makes sense for summer because it\u2019s reasonable, not too strong. They also make a hydrating SPF that isn\u2019t clogging and pairs well with it. Then there\u2019s the L\u2019Or\u00e9al Paris Age Perfect Cell Renew Midnight Cream ($29)\u2014 a rich, restorative cream for when your face is dehydrated from sun or travel, almost like a mask. If I\u2019m splurging, Haus Labs Foundation ($52) for nights out, IT Cosmetics CC+ Cream ($39) and good-quality sheet masks, I use Ryvalia. But I don\u2019t think you need to splurge on cleanser, which is why I\u2019ve talked so much about CeraVe Cream-to-Foam Cleanser ($17). Cream to foam is how you really get your makeup off and clean out your pores.\u201d<\/p>\n \u201cConsistency. That\u2019s when you realize you can\u2019t get away with what you used to. Protection from the sun, always. The sun is out 365 days a year, including in your car and through your windows. Everybody wants a quick fix, but it\u2019s really about consistency. You can always course-correct. You\u2019re feeding your face, your skin, your body and your hair. It\u2019s all connected.\u201d<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":" Bethenny Frankel does not pause. In the same week she s […]<\/p>\n","protected":false},"author":1,"featured_media":2507,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[55],"tags":[],"_links":{"self":[{"href":"https:\/\/nichebeaty.com\/index.php\/wp-json\/wp\/v2\/posts\/2506"}],"collection":[{"href":"https:\/\/nichebeaty.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nichebeaty.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nichebeaty.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nichebeaty.com\/index.php\/wp-json\/wp\/v2\/comments?post=2506"}],"version-history":[{"count":0,"href":"https:\/\/nichebeaty.com\/index.php\/wp-json\/wp\/v2\/posts\/2506\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nichebeaty.com\/index.php\/wp-json\/wp\/v2\/media\/2507"}],"wp:attachment":[{"href":"https:\/\/nichebeaty.com\/index.php\/wp-json\/wp\/v2\/media?parent=2506"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nichebeaty.com\/index.php\/wp-json\/wp\/v2\/categories?post=2506"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nichebeaty.com\/index.php\/wp-json\/wp\/v2\/tags?post=2506"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}What are some of your earliest beauty memories?<\/strong><\/h2>\n
![\"\"](\"https:\/\/cdn.sanity.io\/images\/0vv8moc6\/newbeauty\/93914265aee380f1c58ccf97f28c69379fca0d41-2362x2953.png?w=1200&auto=format&q=70\")
You were at the<\/strong>\u00a0Sports Illustrated<\/em><\/strong>\u00a0Swimsuit<\/em><\/strong>\u00a0Runway Show this year, your second, surrounded by supermodels, athletes and influencers, but you were the one everyone was talking about afterward. What was that moment like?<\/strong><\/h2>\n
You famously say you don\u2019t work out. What do you attribute your fit, toned look to?<\/strong><\/h2>\n
![\"\"](\"https:\/\/cdn.sanity.io\/images\/0vv8moc6\/newbeauty\/b89a600bf2bd457a921770a755b28c14029ecb5e-2133x3200.jpg?w=1200&auto=format&q=70\")
![\"\"](\"https:\/\/cdn.sanity.io\/images\/0vv8moc6\/newbeauty\/2fcc13522a59dc6b49c7cfccaa5d99a27c201d06-2133x3200.jpg?w=1200&auto=format&q=70\")
Let\u2019s talk multitasking. Between brand partnerships, investments, this shoot and the Chicken Salad Olympics, how do you juggle it all without burning out?<\/strong><\/h2>\n
What made you think of the Chicken Salad Olympics? You\u2019ve really done a lot for chicken salad, it\u2019s having a moment.<\/strong><\/h2>\n
![\"\"](\"https:\/\/cdn.sanity.io\/images\/0vv8moc6\/newbeauty\/1a16bc5f75c38e72a6b8801af0e44e023b986707-2133x3200.jpg?w=1200&auto=format&q=70\")
You\u2019re one of the biggest beauty creators on social media. Was that strategic or a happy accident?<\/strong><\/h2>\n
Let\u2019s talk treatments. What actually moves the needle, especially for women in their 40s and 50s?<\/strong><\/h2>\n
Any beauty myths that make you roll your eyes?<\/strong><\/h2>\n
What\u2019s worthy of a splurge, and what drugstore products are you loving right now?<\/strong><\/h2>\n
You\u2019ve talked a lot about confidence and owning it. What would you say to a woman in her 40s who\u2019s starting to feel like she\u2019s playing catch-up?<\/strong><\/h2>\n