With her country-pop charm, entrepreneurial hustle and refreshingly unfiltered approach to beauty, Jessie James Decker continues to expand her presence, giving her millions of followers behind-the-scenes access to her daily grind. The singer, bestselling author, TV personality, fashion founder and mom of four wears many hats (how she does it all, we\u2019ll never know), but somehow manages to weave beauty and self-care into the mix. Here, she shares the new hair-care products she\u2019s loving right now, how she\u2019s exploring a more effortless approach to life and which exciting projects are in her pipeline.<\/p>\n
You\u2019ve always given #hairgoals. What are the most essential parts of your hair-care routine? <\/h2>\n
\u201cThank you! I appreciate that because it\u2019s always been important to me that my hair is healthy and strong. That is my hair goal! And now, I am so excited to reveal my hair secret with y\u2019all. It has been so hard not to share especially with all the messages constantly asking but the secret is out\u2026it is a brand-new line called KERAT\u00ceME by Schwarzkopf! And the best part, it is available at Walmart!\u201d<\/p>\n
What made these products stand out to you? <\/h2>\n
\u201cWhat\u2019s special about KERAT\u00ceME is that the products are truly multipurpose, which is really important to me. I need my products to work hard for my hair so I can continue to work hard, too. This line brings together two benefits I need to keep my hair looking shiny, healthy and strong: bonding and repair.\u00a0Personally, I love the KERAT\u00ceME Deep Repair products, specifically the Hair Bonding Oil. It absorbs fast and makes hair up to 10 times stronger while locking in smoothness and shine. And, on top of bonding and repairing my hair, it provides up to 450 degrees of heat protection!\u00a0The secret to the formula is the Multiplex Bonding Technology, which is in every product. It builds bonds, strengthens hair and prevents future damage. The Deep Repair Shampoo, Conditioner and Hair Bonding Oil are my must-haves!\u201d<\/p>\n
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<\/figure>\n<\/div>\nAre there any beauty trends you\u2019ve discovered lately that you love?<\/h2>\n
\u201cI love that beauty is getting more personal, especially when it comes to scent. Being able to choose a product with a fragrance that feels like you turns your everyday routine into something a little more special. And let\u2019s be honest, when your hair smells great, you just walk into a room differently. It\u2019s those little details that boost your confidence. The KERAT\u00ceME products smell amazing and give me a sense of nostalgia, comfort and warmth. <\/p>\n
Recently, I\u2019ve also really been leaning into a more effortless approach. From my hair and my skin to even my style, I\u2019m reaching for brands and products that enhance what I already have instead of trying to completely transform it. Don\u2019t get me wrong, I love a glam date night or getting dressed up with my girls, but in my everyday routine, especially after having my fourth baby, I\u2019m all about using products that support who I am.\u201d<\/p>\n
Speaking of your fourth baby, with such a busy home life, how do you make time for wellness? <\/h2>\n
\u201cWorking out is really important to me. It makes me feel strong. Getting lots of sleep is also a priority. I definitely have a diligent skin-care routine at night as I\u2019ve gotten older. I try really hard to use products that keep my hair really healthy and moisturized, especially when I\u2019m getting out of the bath!\u201d<\/p>\n
What\u2019s on the docket for you this spring? <\/h2>\n
\u201cI\u2019m so excited about my fourth cookbook coming out later this year, and there\u2019s a little surprise that I can\u2019t wait to share with you guys that involves the book. This spring we will be launching a new collection of my Just Feed Me cookware that is available at Walmart. I also have big news regarding my clothing line Kittenish! There\u2019s a lot this year and I\u2019m so excited to share it with everyone. I\u2019m so grateful to have such great fans who have been with me on this journey all of these years and are growing up with me!\u201d<\/p>\n<\/p><\/div>\n